Photographers don’t retire.  We love what we do so there is no need to think about retiring. Right? Well, tomorrow does eventually come so why not be prepared?

Ask yourself, what if what you thought you knew about money turned out not to be true? When would you want to know?

Date: Thursday, May 17, 2012

Time:  6:30pm-9:00pm

Doors open at 6:00pm

Where: Rod Goodman Studio: MAP

379 Park Ave. South at E.26/E27, 3rd floor, New York NY 10016

Cost: Free to all ASMP members, $10 non members.

Register HERE

Jeanne Brutman:

Jeanne Brutman is a Business owner advocate. She helps answer the 3 basic financial questions of every entrepreneur:

1. Every Financial Decision you make interacts with all your past, present and future decisions. who is managing that and your team for you?

2. Who is confirming and aligning your financial products and plan with your goals and values?

3. How can you tell if what you are doing financially is working for you, will continue to work for you and you will be pleased with the results when you need it?

She holds 4 designations, several licenses, given 70 classes / lectures to Colleges, professionals and wealthy individuals and appeared or quoted in print dozens of times on the topics of (but not limited to) Retirement Planning, Estate Planning, Financial Planning, Diversification and bakes remarkable cookies.

Michael Demkiw:

For the past 19 yrs., Michael Demkiw has been advising clients while working for companies such as JP Morgan Chase & Deutsche Bank. Now, as the owner of MJD Insurance Advisers, he takes those years of experience providing solutions for “private” clients and puts those strategies to work for you.

With a special emphasis on financial efficiency, Michael will tell you how he recaptures money you are already spending and how to bring it back the table to work for you. Concerned about having access to your money in case of an emergency? Have you taken losses in your mutual funds and IRA’s and have become afraid of risk?  Are you concerned that your retirement savings won’t last long enough after the government takes taxes out? Michael will share with you the pros and cons of one strategy that is getting more and more attention in the marketplace as a possible way to supplement your retirement and protect your family at the same time.

Speaker info:

Jeanne Brutman: askjeannebrutman.com

Michael Demkiw: mjdinsurance.com

Where: The Apple Store on 5th Avenue, 767 Fifth Ave MAP

When: Thursday, June 14th, 7:30 PM

Cost: FREE

Register HERE

Please join ASMP New York for VIDEO: PREP — Part One in a series of three panel discussions on all things Video.

Moderator Thomas Werner (Thomas Werner Productions) will be talking to award-winning multimedia producer Bob Sacha, Patrick Casey (We Are Casey), Multimedia Producer Karlyn Michelson, and Director of Photography Ryan White (Fire Wind Pictures) about how to successfully prepare for a professional Video Shoot.

Topics being addressed will include: estimating and budgeting, writing a treatment, assembling your team, working with a producer, gear requirements, etc…

Whether you’re new to video or an established shooter, this is a great opportunity to learn more about the current state-of-the-art from seasoned pros.

FULL DETAILS

When: Tuesday, April 24, 2012  7:00 PM to 9:00 PM

Doors open at 6:30 PM

Where: SOHO Photo, 15 White Street between W. Broadway and 6th Ave (Tribeca)

New York, NY

REGISTER NOW

Cost:

ASMP Members   FREE

Non Members   $20

Professional Photo Association Members   $10

Students   $5

Moderator and Panelist Bios

Thomas Werner (Moderator) is a graduate of The Art Center College of Design in Pasadena with a Bachelors of Art in photography and a film minor, and Long Island University with a Masters of Fine Art in New Media and Performance. He lectures and teaches internationally on topics of Photography, Video, Education, Business, and the Art Market. Werner has had the pleasure of working with the United States Department of State as a cultural representative in Russia and is currently partnering with fourteen cultural organizations to produce the video project Bridge: A Cultural Collaboration in New Media in twenty cities spanning Russia. A fine art and commercial photographer, Werner is the former owner of Thomas Werner Gallery in Manhattan’s Chelsea art district and was a two term Director on the National Board of the American Society of Media Photographers.

Bob Sacha is an award-winning multimedia producer, documentary director and cameraman and internationally published photographer. He shoots and produces visual stories specifically for the web. Bob’s work mixes video, still images and audio to create tightly focused journalistic narratives with cinematic sensibilities. Recently he worked as a staff producer at the groundbreaking multimedia production studio, MediaStorm.org where his projects were nominated for three National News Emmys and won awards from the Online News Association, Editor & Publisher, the New York Photo Festival, the White House News Photographers Association and The Alfred I. duPont-Columbia University Awards. Times of Crisis, a year in the life of the world’s financial meltdown, won the Documentary Project of the Year in the 67th Picture of the Year International competition among many other awards. His first MediaStorm project, Bearing Witness: Five Years of the Iraq War, also received multiple international honors. Now an independent storyteller, Bob has directed, produced, shot and edited nonfiction video stories for Starbucks, Apple, The Asia Society, the Council on Foreign Relations and the Open Society Foundations, among other international clients. He is currently an adjunct professor at the Columbia University Graduate School of Journalism and the new City University of NY Graduate School of Journalism. He teaches and consults worldwide on documentary storytelling and new media for the internet and continues to shoot and realize nonfiction films, primarily for the web.

Karlyn Michelson is a video journalist, producer, and award-winning documentary editor. Her video journalism for Time Magazine includes segments on the ten-year anniversary of 9/11, the wars in Iraq and Afghanistan, the 2010 midterm elections, Barack Obama’s biography and presidential campaign, and policy reform in Washington D.C.’s school system. As the Senior Producer for Complex Media, she oversaw all video production, post-production and roll-out. The Global Nomads Group sent Michelson to Haiti two months after the January 12, 2010 earthquake, where she produced stories that focused on youth and education. Most recently, Michelson produced the 30-minute documentary “Youth Court,” which explores an innovative juvenile criminal court in Red Hook, Brooklyn, following the lives of three Brooklyn teenagers. The documentary is currently in post-production.

Patrick Casey is the Owner/Creative Director of WE ARE CASEY, a recognized leader in artist representation for over thirty years. Patrick partners talent and agencies together to create original works that possess artistic integrity in a commercially applicable realm.

Brooklyn-based director and cinematographer, Ryan William White has been shooting a range of projects including independent feature films, a television pilot featuring Director Abel Ferrera and Jerry Della Femina, music videos, and creative web-based videos. Ryan also directs content for Arcade44.TV, Telemundo, Fashion TV and Creative Control. With a feature film in the works for Fall 2012 and a television pilot Crime Lords of Sullivan Street  currently being shopped to networks Ryan is quickly moving up the ladder in his career with help from a strong team of New York filmmakers. Ryan founded the New York Filmmakers group BAHMM which produces short movies and gives newcomers to the industry a chance to learn to ropes and collaborate with working professionals.

CALLING ALL STUDENTS – ASMPNY FIRST

ANNUAL STUDENT PORTFOLIO REVIEW!

For the first time, ASMPNY is excited to announce we will host a Student Portfolio Review for students studying in the field of photography.  This event will be an opportunity for young photographers  to meet one on one with leading industry professionals to receive valuable feedback on their work while also helping students to prepare for entering the working world of photography and start developing their professional networks .  For our reviewers, this is a first look at emerging, fresh talent paving the way for the future of the industry.

See the updated list of reviewers HERE

WHEN:         Saturday March 31st,  2012

WHERE:      Fashion Institute of Technology – John E. Reeves Great Hall
28th Street and 7th Avenue,
New York, New York 10011

TIME:             1:00 PM  Registration
1:30 PM  Introduction of reviewers
1:45 – 4:00 PM  Reviews

COST:            FREE   Just bring student ID

RSVP Online HERE

NOTE:  ASMP Makes joining easy .

Feel free to e-mail Scott Nidermaier or Amelia Coffaro with any questions.

Whether you are a new and aspiring photographer, or a seasoned veteran who has “done it all”, you need a steady stream of new customers to remain financially viable. In this economy your customers are faced with shrinking budgets and a glut of photographers, many of whom do excellent work. How do you stand out? How do you avoid doing business based strictly on low price.

Are you finding it difficult to prospect?

Does it seem as though everyone is concerned with low price and not necessarily quality?

Do your clients try to get you to give them prices and make you bid through email?

Are your prospects disappearing after you gave them your bid?

Do you feel like you are doing a lot of unpaid consulting?

If these things (and more) are affecting you, perhaps you should consider our intensive, two-day Sales Boot Camp for Photographers.

Where: Eagles Nest Studio 259 West 30th Street, NYC 10001

When: Friday, May 4th and Saturday, May 5th from 9 AM to 5 PM

Cost: ASMP Memebers $399

Non-members $650

The Program

Why Professionals Struggle With Sales…And What To Do About It!

In this overview of the complete Sandler Selling System, you will learn the “Buyer’s System” – the defensive psychology behind your prospect’s behaviors and what it means to you and how and why a client-centric, consultative approach will improve your results.

Lower the Barriers – The Importance of Bonding & Building Rapport

You will understand the importance of understanding how people communicate and the different behavioral styles so that you can adapt to the prospect’s preferred styles. This will allow you to focus on the prospect and build a more trusting relationship.

Lower the Barriers and “Set the Table” with Up-Front Contracts

You will understand the importance and the details of creating mutual agreements up front so that there is not mutual mystification regarding what will happen or the potential outcomes. You will learn how to immediately put the focus on the prospect, not yourself.

Identifying the Reasons for Doing Business (Pain)

You will understand the importance in helping the prospect to discover the compelling emotional reason to do business with you.

Questioning Strategies

You will understand the importance and the details of how to ask questions in order to gather the information needed to make decisions about going forward or not. You will learn how to use Reversing, Negative Reversing, Active Listening, and Softening Statements.

Uncovering the Prospect’s Budget

Explore strategies to find out what the prospect is comfortable spending and how you will get paid – all without negotiating. Also learn how to talk about money without negotiating.

Identifying the Prospect’s Decision Process

Learn the three essential questions to handle the absent decision-maker (or influencer) and how to find out about your competition.

Closing the Sale

You will understand the purpose of the Fulfillment and Post-Sell steps are to confirm the close and prove that you can deliver what the prospect needs for the investment they are willing to make and according to the decision process they have shared, and to set the expectations for moving forward as a customer/client.

Improving Your BAT-ing Average

Success depends on the goals you set and the actions you implement to achieve those goals (your Behaviors), the Tactics and Techniques you use, and the supportive and non-supportive belief systems you have inside of you that propel you to overcome obstacles or prevent you from “pulling the trigger” (Attitude). You will understand these three major points and how the Identity/Role Theory can help or hinder your sales success.

Prospecting Behavior

You will learn the processes to identify, organize, and track the activities required to achieve sales goals and to develop an appropriate prospecting phone call.

Register HERE

The BIG BRAIN quarterly meeting and SEO / SOCIAL MEDIA / ONLINE REPUTATION discussion with STEVE GIOVINCO

WHAT IS A BRAINTRUST?

Feel like you don’t have enough significant interaction with your peers?  Having pricing or other business related issues?  Want to develop your career but don’t know exactly how?  Then the ASMPNY Project Braintrust might be for you.  Make some connections, exchange information and resources, bounce some ideas around, and get constructive advice from your peers.  Meetings are monthly and group sizes are 6 to 12 people.  Marketing advice, portfolio reviews, negotiation, rights, or how to research and shoot personal work, etc. — it’s up to you!

This evening we are pleased to invite our featured speaker STEVE GIOVINCO.

Search engine optimization for photographers will focus on:

• Elevate your SEO = get more clients.
• Finding great keywords to drive traffic and clients.
• Adding keywords to you site, images, blogs and hands-on look at optimizing facebook, Twitter, and other sites.
• How to preserve and protect your online reputation

Steve specializes in working with small creative companies—specifically photographers—to improve their online visibility to grow their businesses. Using search engine optimization, reputation management and social media Steve will demonstrate ways to improve search ranking, generate buzz to connect with clients and get more site traffic.

As a fine art photographer with an MFA from Yale University, Steve learned search engine optimization to promote his own site.  Steve graduated from NYU with an MA in Interactive Communications, and has 15 years experience connecting customers through technology at places like Lifetime Television, Wall Street firms, and other small companies.

For further information: www.sgseosocialmedia.com

Date:             Wednesday, March 21, 2012

Time:             6:30pm-9:00pm

Doors open 6:00pm

Where:          Rod Goodman Studio

379 Park Ave. South at E26/E27, 3rd floor, New York, NY 10016 212-929-1654 (Google map)

Cost:             Free: ASMP Members Only

These are tough times for photographers!   Many professionals feel the pinch in reduced fees, requests for much more additional usage, competing photographers everywhere, and the frustration of making less money while doing more.

Bill Bachmann will present a lecture with many positive & inspiring ways to add both the enjoyment and more lucrative methods to do the same photography.   Bill has given lectures around the world and seen countless photographers experience more fun and find greater success in their careers.  He will present ways to earn considerably more money and have the freedom to create images we all love.  He also will give suggestions on how he markets his work to get bigger & better-paying assignments, both nationally and internationally.  His new book, “Remember the Joy” is the perfect book to help every photographer achieve this freedom & financial success.

Considered one of the top-five stock photographers in the world, Bill is anxious to share his knowledge with other photographers.  This presentation is guaranteed to inspire and inform.  Bill’s enthusiasm, energy, and sharing will make the evening an enjoyable experience.  His visual presentation, methods & experiences will motivate you to make more money in this slow economy with images you already have or will take.   That alone will give any photographer incredible freedom to just create beautiful pictures that make more money.  Bill has given over 200 lectures around the world and appeared on almost 100 TV talk shows.  But he always looks forward to his best lecture — his next one!

ABOUT BILL BACHMANN

See some of Bill’s work at: billbachmann.com

Throughout his career Bill has inspired and enlightened literally millions of people internationally through his seminars, lectures, television talk shows, conferences, commercial assignments, radio shows, numerous magazine articles, and his own 15 published books.   He has traveled on location to over 170 countries on all seven continents, worked with four US Presidents and photographed over 1200 magazine covers.  He has completed countless assignments where he directed crews of models, assistants, art directors, clients and make-up artists to photograph major, well-known advertising campaigns.   Nationally-acclaimed as a “people” shooter, his clients include many of the world’s major advertising agencies, travel companies, cruise ships, magazines, airlines, and Fortune 500 companies.

Renowned as one of the top-five stock photographers in the world, he continues to prolifically produce salable stock images regularly.  With his prestigious array of worldwide stock agencies diligently representing his work, his images are published weekly in most of the developed countries on our planet.

Bill has had his work published in most of the major magazines in the US and the world. A partial list of these magazines include: National Geographic, Travel & Leisure, People, Conde Nast, Newsweek, Time, Sports Illustrated, Cosmopolitan, Shutterbug, New Yorker, Architectural Digest, Smithsonian, Stern, Atlanta, Caribbean Travel & Life, Photo Pro, Life, American Photo, Los Angeles, Professional Photographer, Outdoor Photographer, Vogue, SPA, Private Clubs, and Popular Photography.

Bill has received many Gold Awards and Addy’s for his advertising work. He also was named the Advertising Photographer of the Year in the People’s Choice Awards, named to Marquis Who’s Who In The World, and even voted Photographer of the Year in Asia. He has the experience, AND PERSEVERANCE, to come back with outstanding photographs under the best, or worst, of conditions.  Always with a smile!

A native of Pittsburgh, Bill started his photography studies in New York and then London, England before embarking on his free-lance career in Europe.  He has lived & worked in New York City three times and loves returning to the energy of “The City”. A rare personality, spend several minutes with Bill Bachmann and you will become aware of his enthusiasm and energy.

Costs

• $0.00—ASMP Member
• $25.00—Non-member
• $15.00—Student

FULL DETAILS

When: Tuesday, February 21, 2012 7:00 PM to 9:00 PM

Doors open half an hour earlier.

Where: Capsule Studio

873 Broadway, between 18th and 19th Street

New York, NY

Register Online